You’ve probably seen the term “pick me girl” floating around social media — used to describe someone who says or does things to gain male approval, often by putting down other women. Think of phrases like “I’m not like other girls” or “I just get along better with guys.”
The pick me girl stereotype isn’t just a meme — it reflects complex social dynamics around gender, self-esteem, and belonging. At its core, it speaks to a desire to be chosen or validated in a culture where women have long been socialised to equate worth with desirability.
But what’s really going on beneath this behaviour? And why has it become such a powerful term in today’s digital culture?
The pick me girl phenomenon has psychological and sociocultural roots that stretch far beyond TikTok trends. It’s deeply connected to how girls and women learn to navigate gender norms and internalised sexism.
When a woman expresses “I’m not like other girls,” she’s often unconsciously distancing herself from traits deemed too feminine or too emotional — a subtle reflection of internalised misogyny. According to Rudman and Glick (2001), this behaviour mirrors the broader social reward system that praises women who align with male preferences while penalising those who don’t.
In short: being a pick me girl isn’t about vanity — it’s about survival in a culture that still rewards women for conforming to patriarchal ideals.
To understand pick me behaviour, we need to look at internalised misogyny — when women unconsciously adopt sexist attitudes towards themselves or other women.
This often shows up as competition rather than solidarity: seeing other women as threats rather than allies. Research has shown that internalised misogyny can manifest through social comparison, judgement of other women’s appearances, or aligning oneself with male approval to gain social standing (Bearman, Korobov, & Thorne, 2009).
In this sense, the pick me girl may not be seeking attention for vanity’s sake — but for security. Her “I’m different” narrative serves as protection against rejection, a strategy to feel valuable in a social system that still equates a woman’s worth with how men perceive her.
But here’s the paradox: while the pick me girl distances herself from other women to gain approval, she often ends up being rejected by both groups — women see her as disloyal, and men rarely reward her efforts in the long run.
Social media has turned pick me culture into a spectacle. Platforms like TikTok and X (formerly Twitter) amplify gendered behaviours, turning them into trends and moral judgements.
Women who express vulnerability, softness, or self-effacing humour online can quickly be labelled pick me girls. But this labelling can also become a form of policing femininity — reinforcing another layer of misogyny.
Psychologists note that online environments heighten social comparison and self-presentation anxiety (Vogel et al., 2014). Users curate identities to attract likes and validation, which can easily overlap with pick me tendencies. The digital stage rewards those who perform relatability or detachment in just the right measure — making authenticity harder to maintain.
Ironically, calling someone a pick me girl may perpetuate the very gendered hierarchy it criticises. It shifts the focus from dismantling patriarchal standards to shaming individuals — especially women — for how they respond to those pressures.
Behind every pick me behaviour lies a universal human need: the need to belong. Social validation is a powerful psychological motivator. According to self-determination theory (Deci & Ryan, 2000), humans thrive on autonomy, competence, and relatedness — yet when those needs are unmet, we seek approval in compensatory ways.
For women navigating beauty ideals, career pressures, and relationship expectations, seeking validation can become an unconscious coping mechanism. The pick me girl narrative reveals a deeper collective wound — one that stems from generations of women taught to compete for limited recognition rather than to affirm each other’s worth.
Recognising this doesn’t mean excusing manipulative behaviour, but it invites empathy. Instead of mocking pick me girls, perhaps the more compassionate question is: What kind of world teaches women that they need to be picked to be valued?
The way forward isn’t about erasing pick me tendencies — it’s about awareness and healing. Here are a few insights that can help shift the narrative:
Start by recognising that your worth doesn’t hinge on how others — especially men — perceive you. Practices like journaling, therapy, or mindfulness can strengthen internal validation and reduce dependency on external approval.
Instead of comparing yourself to other women, celebrate them. Genuine friendships built on mutual support can dismantle the scarcity mindset that fuels pick me behaviour.
Notice the cultural scripts that pit women against each other or reward self-effacement. Challenge them in conversations, media consumption, and daily interactions.
It’s okay to enjoy makeup, fashion, or sports — none of these define your identity. The key is intention: are you expressing yourself, or performing for approval?
The pick me girl phenomenon is more than a viral insult — it’s a mirror reflecting how deeply gender norms and validation intertwine.
True empowerment begins when women stop striving to be picked and start learning to see themselves — with compassion, confidence, and authenticity.
In a culture obsessed with approval, choosing self-acceptance might just be the most radical act of all.
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References
Bearman, S., Korobov, N., & Thorne, A. (2009). The fabric of internalized sexism. Journal of Integrated Social Sciences, 1(1), 10–47.
Deci, E. L., & Ryan, R. M. (2000). The “what” and “why” of goal pursuits: Human needs and the self-determination of behavior. Psychological Inquiry, 11(4), 227–268.
Fredrickson, B. L., & Roberts, T.-A. (1997). Objectification theory: Toward understanding women’s lived experiences and mental health risks. Psychology of Women Quarterly, 21(2), 173–206.
Rudman, L. A., & Glick, P. (2001). Prescriptive gender stereotypes and backlash toward agentic women. Journal of Social Issues, 57(4), 743–762.
Vogel, E. A., Rose, J. P., Roberts, L. R., & Eckles, K. (2014). Social comparison, social media, and self-esteem. Psychology of Popular Media Culture, 3(4), 206–222.
